ENTERPRISE
SOLUTIONS
IBEM at the intersection of business transformation: People, Process & Technology
DELIVERING TOMORROW’S ORGANISATIONS
IBEM Enterprise Solutions deliver scalable, data-driven transformation which accelerates operational excellence, innovation and sustainable growth across the GCC and beyond.
GLOBAL EXPERTISE + REGIONAL PEDIGREE + INSIDER EXPERIENCE = ENTERPRISE IMPACT
We are a team of world-class leaders with deep, real-world experience who truly partner with CEOs, boards, and investors to translate strategy into high-impact results.
EXECUTIVE TEAM

H.E. LAILA RAHHAL AL ATFANI
Executive Chair
H.E. Laila Rahhal is a global business leader and advocate for youth and women’s empowerment, entrepreneurship, and peace.
She is President and Founder of the Women’s Business Circle, the “I Am Africa” platform, and Business Gate, as well as Vice Chair of the Global Chamber of Business Leaders.
Her work bridges humanitarian initiatives, economic development, and inspirational leadership across Europe, Africa, and Asia, making her a recognised voice for transformative impact and global change.

GEOFF
HUDSON-SEALE
Chief Executive Officer
Geoff Hudson-Searle is an international C-suite executive, board director, and business advisor with over 30 years of experience leading global growth, corporate governance, and digital transformation.
Specialised in large-scale M&A and operational scaling for private and listed companies, he has delivered strategic programmes for the British Government, BT, Barclays, Citibank, and Kaspersky Laboratory.
A Fellow of the Institute of Directors and co-founder of the Neustar International Security Council, Geoff serves on the Global Cyber Academy advisory council and as Lead Judge for the Lloyds Bank British Business Excellence Awards. He is a TEDx speaker, a Top 250 Harvard Business School thought leader, and the author of seven books, including The Trust Paradigm.

DAVID
FROST
Chief Strategy Officer
David Frost is a global executive and transformation leader with 20+ years experience driving leadership growth and talent capability across multinational and high-growth organisations including Boeing, Thomson Reuters, Majid Al Futtaim, CEB, SHL, Curve and Tripledot.
A proven architect of enterprise transformation, he aligns strategy, talent, and culture to deliver high performance at scale.
David is regarded as one of the GCC’s leading executive leadership and organisational development experts for his ability to rapidly cultivate enterprise value, having led large-scale, highly visible enterprise transformations affecting hundreds of thousands of employees and millions of customers worldwide.

MURIELLE
YATES
Chief People Development Officer
Murielle Yates is a distinguished, award-winning Leadership Catalyst and Certified Executive Coach with over 30 years of experience as a senior leader for global corporations across the US, Europe, APAC, and the MEA regions.
She specialises in architecting customised transformation journeys that equip C-suite executives and high-potential leaders with the agility, resilience, and psychological safety required to navigate complex transitions.
Renowned for her innovative approach, Murielle integrates a sophisticated suite of psychometric and behavioural frameworks – including Hogan, Insights Discovery, HDI, Lencioni, and Emotional Intelligence – to unlock peak leadership potential.

TALIB
HASHIM
Managing Director – TBH Advisory
Talib Hashim (Abdulmuttalib “Talib” Hashim), is a Dubai-based Emirati entrepreneur and HR expert specialising in workforce localisation across the UAE and GCC.is a strategic partner of IBEM in his capacity as Founder of TBH (Think Big, Honestly) a Dubai-based People & Business Advisory firm that empowers talent, business leaders, and HR professionals.
TBH was the first firm in the GCC to focus fully on Emiratisation and talent development.
Talib’s work focuses on attracting, engaging, and developing local talent while helping businesses navigate regional cultural and market access challenges.
WHO WE WORK WITH
IBEM partners with boards, investors, and enterprise leaders to ensure complex strategies actually execute.
Board & C-Suite
Enterprise leaders seeking a clear plan they can own and deliver.
Strategic Partners
Trusted partners aligning investors and operations.
Venture Partners
Deal teams and operating partners accelerating value across portfolios.

























